Making the most of value communications: a guide to HEOR writing

Last week The Evidence Base attended a webinar discussing ‘HEOR Writing: The Ins and Outs of Value Communications’. Hosted by Peter Llewellyn of NetworkPharma, the panel included Larry Radican (Communications HEOR Writing Lead) and Beth Lesher (Evidence & Access HEOR Writing Lead), both from OPEN Health, who discussed the most effective ways to communicate the real-world value of medical treatments and health interventions to a range of stakeholders. Here we summarize these discussions; you can also watch the video recording of the webinar in full. Introduction to HEOR writing and value communications Radican began the webinar with a brief overview...