Healthcare digitization: inside the first plenary at ISPOR Europe 2019

What does it mean for healthcare to be instant, on demand and always connected? Here, I discuss the key takeaways from the first plenary session at ISPOR Europe 2019 (2—6 November; Copenhagen, Denmark). We brought you news from every day of ISPOR Europe 2019 (2—6 November; Copenhagen, Denmark). Check out our daily updates here>> Plenary sessions at ISPOR always feature in-depth discussions, bringing together experts from the entire health economics and outcomes research ecosystem, and aim to be thought-provoking, offering an overarching theme to consider through the separate tracks of the meeting. The first plenary session, chaired by Bogi Eliasen...